Pioneering Brands

We create pioneering work that elicits cultural shifts, rebels against conventions, and makes a true impact in the world – effectively changing how people think, act and feel.

Through our deep-rooted knowledge of human challenges, we enable brands to adapt to the ever-changing needs of consumers, while remaining true to their core identity.

By pioneering brands like KitKat, Rolex, HSBC, Shell, and Listerine, we keep them relevant in the modern world, while also driving their businesses.

Philosophy & Competitive Advantages

Humble. Hungry. Modern.

Being over 150 years old means we understand exactly what it takes to stay relevant and meaningful for brands and talent. Even though we invented grilled cheese and employed the first female copywriter, we must always be thinking about what’s next.

To pioneer brands toward creative, innovative and world-changing ideas, we must have the courage to break new ground, to challenge ourselves and our clients to improve.
We do this by reflecting the communities in which we live, by placing curious people with different backgrounds and skill-sets in a collaborative environment.

200+ Offices

90+ Countries

Agency Loft

Agencies You Can Trust

J. Walter Thompson New York